Bud Light's Not So Platinum Social Media Campaign
So it’s probably safe to assume that everyone saw the Super Bowl commercials. There were some great commercials this year all trying to take the conversation around their brand online with QR codes, shazam, URLs, and hashtags. I guess we can call all these call to actions the start of the Social TV trend. One that stuck out to me in patictular was Bud Light’s new Platinum beer...